Theory is an American brand that was established in 1997, founded by Andrew Rosen. Prior to this venture, Rosen had gained significant experience in the fashion industry, holding managerial positions at renowned companies like Anne and Calvin Klein. Notably, fashion designer Eli Tahari also became a partner, adding to the brand's expertise. The brand made a remarkable debut, captivating the public and receiving warm welcome into everyday wardrobes.
Noteworthy about Theory clothing is its concise and even austere design. It serves as an ideal foundation, featuring simple pieces that effortlessly blend with one another and with more distinctive elements. Fashion enthusiasts are well aware of the challenge in finding high-quality basics – a plain white or black t-shirt, well-tailored trousers without unnecessary embellishments, and the perfect cut and silhouette. Theory, in this regard, offers a breath of fresh air. The brand's collections showcase a color palette consisting of fundamental shades like white, black, gray, brown, and beige. Prints, branded labels, and patches are absent from Theory clothing, with only a modest tag on the inside. Theory outfits are suitable for various settings, such as the office, everyday urban life, sports, and active leisure.
Being an environmentally friendly brand, Theory takes great care in selecting fabrics and exclusively collaborates with trusted factories. For instance, their trousers and cardigans are crafted from Australian merino wool, which undergoes energy-saving processing at an Italian factory.
The brand enjoys significant popularity in the United States and Japan, where its headquarters are located. Despite being acquired by a Chinese holding company in 2000, Andrew Rosen continues to lead the brand. In the CIS countries, Theory is steadily gaining recognition.
Original women's clothing from Theory, an American brand, can be purchased in Europe through the official website of the Symbol online store. We offer an extensive selection of top brands, rare boutique clothing brands, footwear, and accessories. Prompt delivery to all cities in the country is available.
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At the expense of the buyer within 30 days after delivery of the items by the PPL delivery operator.
What are the conditions for returning items?
Exchanges and returns of items are carried out if the specified item was not in use, its presentation is completely preserved - without damage and traces of wear, original packaging, as well as tags, seals, labels, brand names.
Swimwear, underwear, hosiery, personal hygiene items, gloves are not returned or exchanged.
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