The origin of the renowned Fashion House Fendi dates back to 1925 when Adele and Eduardo Fendi embarked on a venture to manufacture handbags and fur products. The inaugural boutique was established on Via del Plebiscito in Rome in 1926. The popularity of their collections skyrocketed and soon all fashion enthusiasts in Rome desired to own a Fendi bag. After the war, the couple's five daughters joined the family business. During the 1940s and 1950s, Alda, Carla, Franca, Anna, and Paola played a significant role in creating fashion trends.
The brand experienced its peak in 1963 when they made the decision to involve a young designer, Karl Lagerfeld, in their clothing production. Karl revolutionized the brand's concept. Bulky and cumbersome fur products transformed into light, refined silhouettes that were more comfortable and practical. The debut collection of fur coats at the 1966 fashion show was a massive hit with the public. Owning a Fendi fur coat became a symbol of prestige, and the brand gained recognition worldwide. It was Karl who designed the famous FF logo.
However, Fendi did not limit itself to fur coats. They introduced a collection of accessories such as sunglasses, ties, gloves, pens, and lighters. However, it was the handbags that truly brought them international fame. The iconic Baguette by Silvia Fendi, Spy, and other models conquered Europe, the USA, and Japan. In 1985, they launched their first women's fragrance, "Fendi".
Today, Fendi exudes luxury. Their fur products and handbags often come with a hefty price tag. Nonetheless, every item is worth its value. They are known for their unparalleled quality, exclusive design, and embodiment of luxury. With over 160 branded boutiques worldwide, Fendi has established itself as a global fashion powerhouse.
In the Symbol online store, you have the opportunity to purchase Fendi products:
In the Symbol online store, you can buy authentic women's items from the elegant and popular brand Fendi in Europe. Our team of professional consultants, affordable pricing policy, showrooms in major cities, and swift delivery to all corners of the country are at your disposal.
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