Deveaux New York is an American brand that was established in 2015. Initially, it focused on men's fashion, but by 2018, it gained significant attention from the general public. This was when the renowned street-style photographer Tommy Ton joined the team as the designer for the women's line. Previously, he had worked for GQ, The New York Times, and was a frequent attendee of fashion weeks. Ton had a close friendship with Deveaux founders Matthew Breen and Andrea Tsao, who approached him with the opportunity to collaborate and elevate the project.
Ton approached the clothing with a focus on its movement, considering not only how it would look on the runway, but also in everyday situations such as walking or sitting at a café. He was responsible for the brand's photography and marketing. Deveaux's wardrobe is timeless and suitable for all seasons, offering a fresh interpretation of classic designs. Additionally, they introduced unisex pieces, allowing men's clothing to be worn by women on the runway. This way, couples can share items from the collections. Ton's involvement brought the clothing closer to the public, with both professional models and individuals of various ages ranging from 18 to 70 participating in runway shows and lookbook photoshoots.
For women, Deveaux offers a selection of wool cardigans, relaxed wide-leg trousers, fashionable polyester cheburashka coats, cozy alpaca and wool models, lightweight dresses, classic black trousers, luxurious blouses and sweaters, tops, and skirts, as well as stylish jackets.
In Europe, you can find and purchase original branded women's clothing from Deveaux New York at the Symbol online store. They have knowledgeable consultants, a wide range of products, and offer fast nationwide delivery.
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